Community Media Association (CMA), have launched their arts strategy which focuses on establishing creative and enduring collaborations between the arts and the community media sector. The strategy was developed with support and input from Arts Council England and Voluntary Arts Network.

Over the next 18 months CMA aims to enhance participation and engagement in the arts by reaching out to wider audiences through community media
and encourage arts content through these mediums.

CMA is the UK representative body for the Community Media sector and is committed to promoting access to the media for people and communities.
It aims to enable people to establish and develop community based communications media for empowerment, cultural expression, information and entertainment.

Community media is a fast growing sector and includes community radio and television broadcasters, community based independent film makers,
and internet, digital and social media groups.  Community owned and controlled with a commitment to social gain, community media organisations are in an unequalled position.  Their output is produced by and for particular communities whether these are geographical, cultural, ethnic, generational or virtual communities.  They give access to voices in the community, which encourages diversity, creativity engagement and participation.

CMA’s activities over the next 18 months will include:

• Bringing the community media sector and the wider arts sector together in a series of regionally based symposia
• Promoting ways of working with community media organisations directly to arts organisations
• Promoting the sectors arts activity to potential key partners through a series of regional stakeholder meetings
• Supporting the development of a national network of regionally based community media champions
• Developing exemplar pilot collaborations between arts organisations and community media organisations
• Establishing community media organisations potential as partner in audience development activities

To read the arts strategy and download the report as a pdf, please visit the website
http://www.commedia.org.uk/2010/03/22/arts-strategy/ 

For further information, please contact Tamar Millen, Arts Coordinator
at [log in to unmask] or on 0114 2795219

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Tamar Millen
Arts Co-ordinator

Community Media Association
15 Paternoster Row
Sheffield
S1 2BX

+44 114 2795219

www.commedia.org.uk
http://photo365.commedia.org.uk

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