From: Shuger, Jill (HRSA) [mailto:[log in to unmask]] Sent: Wednesday, February 06, 2013 3:05 PM Subject: FW: ACA update- please share As you know, the Affordable Care Act<http://www.healthcare.gov/law/index.html> , the health care law passed in 2010, creates unprecedented opportunities for millions of Americans to access health insurance coverage. A healthier country is one in which more Americans are able to access the care they need to prevent the onset of disease and manage disease when it is present. The Affordable Care Act creates new state-based marketplaces to offer millions of Americans new access to affordable health insurance coverage. In addition, the law helps make prevention affordable and accessible for all Americans by requiring health plans to cover certain recommended preventive services without cost sharing. Outreach efforts are needed to ensure that families and communities understand these new developments and to provide eligible individuals the assistance they need to secure and retain coverage as smoothly as possible during the transition and beyond. We encourage you to assist your beneficiaries in obtaining information about these changes and enrolling in available sources of insurance through the Health Insurance Marketplace, such as subsidized private insurance, Medicaid, and CHIP. Please share information with your beneficiaries about these options and assist them, to the extent it is an appropriate activity under your grant, in enrolling in available insurance plans so that they will have available to them all possible resources for supporting their health needs. Thanks for helping us spread the word about the Marketplace - we can't do it without you! * Social Media: Stay connected through social media and post links to the healthreform.gov website, Facebook, and twitter accounts on your organization's website: o Post the healthcare.gov widget<http://www.cms.gov/widgets/badgeandwidget.html> o Joining the discussion on Facebook<https://www.facebook.com/Healthcare.gov> o Following Healthcare.gov on Twitter<https://twitter.com/HealthCareGov> o Reading the Healthcare.gov Blog<http://www.healthcare.gov/blog/rss_81494.xml> * Sign up to get updates: Encourage your staff and beneficiaries to sign up<http://links.govdelivery.com:80/track?type=click&enid=ZWFzPTEmbWFpbGluZ2lkPTIwMTMwMTE2LjE0NDcwNDkxJm1lc3NhZ2VpZD1NREItUFJELUJVTC0yMDEzMDExNi4xNDQ3MDQ5MSZkYXRhYmFzZWlkPTEwMDEmc2VyaWFsPTE3MDE2ODAzJmVtYWlsaWQ9am9obi5vYnJpZW4xQGNtcy5oaHMuZ292JnVzZXJpZD1qb2huLm9icmllbjFAY21zLmhocy5nb3YmZmw9JmV4dHJhPU11bHRpdmFyaWF0ZUlkPSYmJg==&&&103&&&https://signup.healthcare.gov/> for Marketplace email and text message updates geared towards consumers. * Spread the word: Help share information with your community and beneficiaries: o Share the 2-minute video titled "What is the Health Insurance Marketplace," which is currently on HealthCare.gov<http://www.healthcare.gov/videos/2013/01/health-insurance-marketplace.html>. o Distribute materials (flyers, brochures, etc.) found in the partner resources toolkit available on the Health Insurance Marketplace partner webpage<http://www.cms.gov/Outreach-and-Education/Outreach/HIMarketplace/index.html>. This is the link located in the box on the top right hand side. o You can find additional education materials including presentations, factsheets, brochures, and more http://www.healthcare.gov/news/brochures/index.html * Learn More: Learn more about the Marketplaces, HHS' outreach efforts, and populations eligible for coverage: o Check out new information for consumers at HealthCare.gov<http://links.govdelivery.com/track?type=click&enid=ZWFzPTEmbWFpbGluZ2lkPTIwMTMwMTE2LjE0NDcwNDkxJm1lc3NhZ2VpZD1NREItUFJELUJVTC0yMDEzMDExNi4xNDQ3MDQ5MSZkYXRhYmFzZWlkPTEwMDEmc2VyaWFsPTE3MDE2ODAzJmVtYWlsaWQ9am9obi5vYnJpZW4xQGNtcy5oaHMuZ292JnVzZXJpZD1qb2huLm9icmllbjFAY21zLmhocy5nb3YmZmw9JmV4dHJhPU11bHRpdmFyaWF0ZUlkPSYmJg==&&&101&&&http://www.healthcare.gov/marketplace> o New outreach and enrollment information and resources for consumers PowerPoint presentation<http://www.cms.gov/Outreach-and-Education/Outreach/Partnerships/Downloads/012413HIMMaterials.pdf> o Learn about background on the nations uninsured at Social Marketing Research for the Health Insurance Marketplace<http://cms.gov/Outreach-and-Education/Outreach/HIMarketplace/Social-Marketing-Research-for-the-Health-Insurance-Marketplace.pdf> ------------------------------------- James A. Resnick, MHS Director, Office of Policy Coordination Maternal and Child Health Bureau Health Resources and Services Administration Main Office Line: (301) 443-2945 Direct Line: (301) 443-3222 Fax: (301) 480-2694 [log in to unmask]<mailto:[log in to unmask]> www.mchb.hrsa.gov<http://www.mchb.hrsa.gov/>